FOCUS Brands Inc. is a leading developer of global foodservice franchise systems and the indirect parent company of Jamba® and several other iconic foodservice brands.
Together, FOCUS Brands and the Jamba Leadership Team
bring their years of experience and expertise to every area of your franchise business.
real estate
Our team can assist you with real estate selection based on trade area demographics, sales forecasting and more. Choose your location of interest and store type and we can help with the rest.
construction & design
Store design packages are offered to partners looking to expand with Jamba. Multiple footprints and layouts are available to create strong unit-level economics for a variety of locations.
operations
Our corporate management team is here to assist you with business reviews, performance analysis, as well as ongoing consultation. Our goal is to ensure your stores are running efficiently.
training systems
Jamba offers comprehensive certified training for franchise owners and leaders. Additionally, you are granted access to digital training tools that assist you in training your teams efficiently and effectively.
supply chain & distribution
Owners benefit from a supply chain team that is dedicated to helping you get the best prices for all ingredients, leveraging the power of FOCUS Brands.
technology
The FOCUS Brands IT Team ensures all guest- and operations-facing tools are functioning properly and provides insights and benchmarking for franchise partners.
marketing strategy & consumer insights
Dedicated marketing and public relations teams leverage consumer insights and market trends to encourage traffic and brand innovation. National marketing calendars include LTOs and promotional activities to drive brand loyalty and sales.
social & digital media
We pride ourselves on strong social media thanks to our incredibly passionate fans who are digital-loving Gen Z’ers and Millenials! Jamba drives engagement through strong social channels, online media planning, and robust loyalty programs that drive transactions
and top-line sales.
off-premise
Jamba continues to build its off-premise business layer by strategically understanding where the opportunities are to create new guest experiences. Online Ordering, Delivery and Catering are growing platforms that allow our guests to access Jamba when they want it, how they want it and where they want it.
multi-channel growth
The FOCUS Brands Channels Team is constantly reviewing and sharing big ideas that could help drive awareness and traffic to our brick and mortar locations. Creating accessibility and building awareness through grocery and more helps keep the brand top of mind.
international
The FOCUS Brands International Team enables global franchise owners to spend more time building their business through strong cross-functional relationships, partnerships with local and international vendors, and marketing initiatives and support to help your business grow.
Brian Krause,
Chief Development Officer
As Chief Development Officer, Brian Krause is responsible for driving strategic, high-quality growth for our seven brands domestically, getting restaurants open, and liaising with our brand teams and owners to create an all-around best development program in the industry.
Most recently, Brian served as Chief Development Officer of Jimmy John’s Gourmet Sandwiches, responsible for overseeing the Franchising, Real Estate, Development Planning, and Design and Construction departments for the Brand.
Prior to Jimmy John’s, Brian was Senior Vice President, Franchise Development for Wyndham Hotels and Resorts, responsible for the growth of the company’s more than 18 Brands throughout the eastern half of the U.S. and Canada. Joining Wyndham in 2005, Krause held several leadership roles in the company’s franchise development organization as well as Brand operations, as vice president, for the Hotel Group’s number one consumer rated mid-scale limited service brand, responsible for franchise business growth, strategic direction, operational management and customer satisfaction for the midscale brand’s 157 hotels throughout North America.
He holds a bachelor’s degree in Sociology with a concentration in Communications from the University of Connecticut.
Tim Muir,
Chief Sales Officer
Tim Muir joined Focus Brands in January, 2017, bringing more than 25 years of successful franchise sales and development experience to the organization as its first-ever Chief Development Officer. Known throughout the industry as an effective, hands-on leader, before joining Fcous Brands, Tim successfully managed signature brands as Vice President, Franchise Sales and Development for Choice Hotels. Prior to Choice Hotels, Tim served as the Senior Vice President of Franchise Sales and Development for Wyndham Hotel Group, where he effectively directed construction of new brands in North America and led an aggressive, strategic approach to create new growth opportunities. Additionally, Tim helped drive monumental growth for the Holiday Inn, Holiday Inn Express, and Crown Plaza brands through his role as Vice President, Franchise Development for IHG. An active and passionate figure in the franchise business industry, Tim was a founding member of U.S. Franchise Systems and used his expertise to help launch and transform four start-up hotel brands into global brands. He continues to serve as a mentor for several leaders in the hotel business, and serves on the advisory board at the University of Nevada Las Vegas Hotel School, his alma-matter.
Geoff Henry,
President
Geoff Henry joined Focus Brands in January of 2019 as President of Jamba Juice. Geoff brings over 20 years of experience in brand management, marketing strategy and finance. He has a track record of successfully growing brands at all life stages in the beverage and personal care industries and cultivating high performing teams. Prior to joining Focus Brands, Geoff was Vice President & General Manager for The Coca-Cola Company, where he was responsible for the tea, coffee and water portfolios. During his tenure he grew Gold Peak Tea into a multi-billion dollar brand, doubled the sales of the leading organic tea and juice drink brand (Honest Tea and Honest Kids) and integrated the recently acquired and emerging brand, Peace Tea, into the company. Geoff also pioneered partnerships with restaurant brands, Dunkin Donuts and McDonalds, successfully introducing both brands into the bottled coffee retail category. He also has a wealth of experience in packaging and sustainability related matters. Geoff and his team successfully turned around the DASANI brand by introducing new revenue growth models and innovating more eco-conscious packaging to reduce waste.
Before joining Coca-Cola, Geoff held leadership roles in brand management at the Colgate-Palmolive company. Geoff began his career working as an investment banker for JP Morgan on Wall Street and in California with a focus on real estate. He received his undergraduate degree in Economics from Duke University and his Master’s in Business Administration from Harvard University. He resides in Atlanta with his wife and two children.